in-the-wallet
Experian v. Lifelock Ruling
Last week, a US Federal Judge ruled in the case Experian Information Solutions, Inc. v. Lifelock, Inc. that the intent of provisions in the Fair and Accurate Credit Transactions Act (FACTA), which gives consumers the right to place a free fraud alert on their credit files if they believe they are a victim of identity theft, did not include for consumers to be able to contract with businesses to file these alerts.
The ruling will not impact the way Europ Assistance USA (EA) serves its customers. EA focuses on a multiple-pronged approach to identity prevention and fraud resolution. The fraud alert is one piece of an often complicated puzzle to help victims prevent additional identity fraud from occurring. Consumers should be wary of relying on fraud alerts as a proactive identity theft prevention strategy. For more on what fraud alerts can and cannot do, read our post Fact and Myth on Fraud Alerts.

